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At present, China's stone industry clusters with a certain scale are mainly distributed in Fujian, Shandong, Guangdong, Hubei, Henan, Jilin, Hebei, Guangxi, Yunnan, Sichuan, Xinjiang, Inner Mongolia and other places. Among them, Guangdong Yunfu, Fujian Nan'an, Shandong Laizhou are China's three major stone industry bases, accounting for 85% of China's total stone production, the main products are marble, granite. In 2012, the output of China's marble building panels reached 127,813,616.57 square meters, an increase of 29.11% over the same period in 2011. Natural granite construction sheet production reached 413,212,120.19 square meters, an increase of 27.24% over the same period in 2011.
Exports are seriously hampered by new regulations
In recent years, affected by the European debt crisis and the continued turmoil in political affairs in some parts of the Middle East, the development speed of China's stone industry has slowed down and exports have continued to fall. In the first three quarters of 2012, China's stone import and export volume fluctuated sharply, and the export growth rate reached a record low. The export volume in the second and third quarters showed a negative growth of -7.6% and -0.1%. Since May 2012, the total profit of stone enterprises above designated size has been negatively increasing for three consecutive months; the main business income has been negative growth except for June. Until entering August and September, the main business income and total profit of stone enterprises above designated size continued to increase continuously, showing a slight upward trend.
However, recently the EU has heard news that since April 1, 2013, the EU will increase the inspection of the wood packaging of my stone products exported to Europe, and the sampling rate will be as high as 90%. This is undoubtedly a heavy blow to China's stone exports. According to Shen Yulu's analysis of the International Cooperation Department of China Stone Industry Association, the most direct impact of improving the sampling rate is to extend the customs clearance time and reduce the efficiency of customs clearance, which brings about an increase in the disguised human and material costs, which makes the export situation that was originally sluggish. severe. This is even more fatal for Fujian Province, the country's largest stone production province and the largest export base. It is understood that there are more than 500 trading companies engaged in stone export, more than 10 stone export ports and more than 10 building materials professional markets in Fujian Province.
Return to the domestic market and enter the home improvement industry
In view of the low export market, China's export-oriented stone enterprises have turned around the domestic market. Relative to the weakness of the international market, China's domestic market demand is very large. The data shows that nearly 90% of China's stone production is digested domestically, and the average annual growth rate is higher than 9%. With the acceleration of China's urbanization process, the promotion of international investment and the upgrading of household consumption levels, the development of China's domestic stone market is unstoppable. Especially in the regional markets of end-consumer cities such as Beijing and Shanghai, from the urban infrastructure construction, to the construction of engineering projects, to the design of residential home decoration, the development of China's stone market is huge.
At present, with its unique environmental quality and pure natural color, stone is used as one of the main materials for home improvement building materials, and is widely favored by consumers. From the ground to the wall, from cabinets to tables and chairs, stone products have penetrated the entire home improvement market. According to the statistics of relevant departments, the overall consumption of stone home improvement market accounts for 20%, and some high-end residential houses reach 30%-40%. When many stone enterprises seized the home improvement market, they all played "service cards", focused on brand effects, and conducted experiential marketing. It can be foreseen that the home improvement market will bring unprecedented development opportunities for China's stone industry.
Home improvement market brings new development to the stone industry
Abstract China's stone industry started from the founding of New China. After 30 years of reform and opening up, it has achieved rapid development. Since 2005, China's stone has maintained rapid growth for 8 consecutive years. Stone processing and production account for nearly 20% of the world's...
China's stone industry started from the founding of New China. After 30 years of reform and opening up, it has achieved rapid development. Since 2005, China's stone industry has maintained rapid growth for eight consecutive years. Stone processing and production account for nearly 20% of the world's total, making it the world's largest stone producer, exporter and consumer.