The malady of regular decoration companies

For every home buyer, home decoration is a very important and complicated thing. Therefore, the choice of a good decoration team is the key.

For the formal decoration company or the choice of ordinary decoration team, personally feel that it is still a bit good protection, the regular decoration company has some advantages that the general decoration team can not match. But this does not mean that the formal decoration company is perfect and impeccable. On the contrary, the formal decoration company also has some shortcomings, leaving home buyers away from it, seriously restricting their own development.

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1, Professional and Service

Look through some books to understand the specific divisions of the three types of industries. Home decoration is a very professional industry. The general industrial installation and decoration are in the scope of the construction industry. The home decoration is not subdivided. In many laws and regulations, these are collectively referred to as the architectural decoration industry, and the construction industry is the second Industrial. In addition to its professionalism, home decoration is still a bit special, that is, it is very service-oriented and a bit of a tertiary industry. The tertiary industry can be divided into two major parts: one is circulation, and the other is service. The family decoration directly faces the service object, provides professional technical service for the customer's production and life according to the requirements of the majority of home buyers, and belongs to the service field of the third industry.

Only by understanding this basic issue can the concept be updated. The formal decoration company should strengthen its service awareness based on its professional skills. This requires that they not only start. The key is to respect customers and understand customers throughout the entire process of design and construction, even after the warranty and maintenance. They listen carefully to customers' opinions and strengthen communication with customers. Moreover, on the other hand, they must also pay attention to their own brand effect and win customers' trust with high-quality services. Some large formal companies have realized this, started some work, and many small and medium-sized formal decoration companies do much worse.

2, concentration and dispersion

Regular companies have a certain scale and strength. There are many construction teams under the subordinates. How to handle the relationship with subordinate contractors is an important part of management. Most of the small and medium-sized formal decoration companies did not have their own construction teams. They received subcontracted home improvement operations to the contract team, and charged the so-called management fees at 20%-30% of the total project price. Some of them have their own construction teams and, in the peak season of renovation or when they have more business, they also subcontract in such a way. This is an open secret in the industry. In terms of management, there are a large number of contract teams under the Ministry of Engineering. On the surface, the company is centralized and responsible. It is actually decentralized and relatively independent. The two parties are not completely dependent on each other. Who has the project with whom? This kind of concentration and decentralization has seriously damaged the interests of customers. The double-level exploitation of home improvement companies and contractors has kept decoration prices high.

The contract team is simple in structure and consists of five or six people. The contractor is responsible for the materials procurement and on-site construction management in the renovation project, and the rest of them perform their duties. The relationship between the company and the decoration company made the team work independently and did not pay special attention to the brand and quality. In order to obtain greater benefits, some of the bad things in decoration, such as cutting corners and shoddy goods, have a direct relationship with them.

3, quality and price

Quality and price are the most concerned issues for customers. The formal decoration company and the general decoration team's workmanship process are essentially not much different, but most of the regular companies have a certain scale and strength, a considerable number of design talents, there is a certain construction supervision, as well as warranty and maintenance aspects Commitment, feeling to regulate and improve many. Not all companies are like this, many small and medium-sized home improvement companies let the team work without hesitation, so that not only the customer is victimized.

Quality assurance is inseparable from high prices. It is an indisputable fact that the decoration price of formal decoration companies is higher than that of ordinary decoration teams. From the perspective of payment methods, most formal decoration companies use 3-3-3-1, 1-4-4-1 for payment, ie, signing contracts, entering workers, carpenters, and final delivery. Unlike the progress of the project, the big head is ahead. In the entire project of renovation, home improvement companies or contractors do not have to pay a penny, there is no risk. Even if something goes wrong with the project or something is found during the handover, the balance of the owner's balance is very little. The advance of charges keeps customers from getting weak. Reducing prices and changing payment methods are the most basic ways that many formal home improvement companies attract many home buyers.

4, design and supervision

The designer is a pivotal role in the entire home improvement project, holding the overall style and decorative effect of the decoration. The current formal decorating companies are all free designs, and the income of the designers is directly linked to the business they receive. Since the design is free of charge, there is no difference between good and bad, subjectively it is easy to be negative, and the quantity is light and heavy, and the program is reused. The designer also has the role of a salesman. In the current decoration company, due to the fierce competition, this has consumed a lot of energy in the business and the design can not afford too much work. The status quo of this free design is extremely detrimental to the design and improvement of the designer's design level.

In the process of construction, designers should often visit the scene. Because of the decentralization of the business, his ideas and ideas are often not implemented, and the actual results and designs are greatly different. The on-site supervision is only responsible for supervising the quality and quantity of the contract team and some other inconsequential issues such as dress, focusing on the company's centralized management. Designers and supervisors should be the two gateways in construction. The effect and quality cannot be ignored.

Although the formal decoration company has such problems, but the scale and strength are still much stronger than the ordinary decoration team. If it can improve some of its own problems, control prices at a reasonable level, strictly control quality and enhance service awareness, formal decoration companies are still the first choice for decoration by home buyers.

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